There has never been a better time to invest in water quality solutions than right now. As top executives look to strengthen their business models in an ever-evolving, highly competitive global economy, one of the key factors in their success is demonstrating to their customers, employees, and the community that...
MidAmerican Energy Company Regional Fund Grantee Profile: City of West Des Moines
On February 1, the Great Outdoors Foundation announced that the City of West Des Moines was selected as its newest grantee of the MidAmerican Energy Company Regional Fund, a $5 million endowment invested in ICON Water Trails. The funding will be used to establish access to Raccoon River within the...
The Business Case for Conservation
Milton Friedman’s declaration that, “The social responsibility of business is to increase profits” influenced corporate leadership for generations. In a free market economy, this statement may seem like a given, if not a north star, pointing the direction forward whether you’re leading a small tech startup or massive manufacturing firm....
The Great Outdoors Foundation Conservation Fund
In October, we launched our newest fundraising mechanism, the Great Outdoors Foundation Conservation Fund. This strategic, environmentally-focused investment tool is designed to expedite current water quality improvement initiatives by multiplying existing resources and funding. Check out our launch video below to learn how GOF is working to change the water...
Let’s Change the Landscape, For Good
When I began my role with the Great Outdoors Foundation (GOF) in 2015, I was inspired by our board’s vision. After operating as a volunteer-led organization for nearly 20 years, the leadership recognized the need and opportunity to develop into a regional organization, utilizing recreation as a catalyst for conservation. ...
3 Reasons to Support the Great Outdoors Foundation with Your Year-End Giving
Today is GivingTuesday, the unofficial start of the giving season, and it's no surprise that the next month is incredibly vital for those in the nonprofit sector. According to a recent study, the average nonprofit raises more than a quarter of its annual revenue during the month of December alone....