Business Record: Great Outdoors Foundation to Boost Water Quality Projects with New Conservation Fund

The Great Outdoors Foundation is ramping up its water quality efforts with a new conservation fund that will directly provide money for individual projects but also provide matching funds for state and federal water quality programs.

The new fund, which was quietly launched last spring, was formally announced Thursday evening at the Wild Prairie Showdown, the annual fundraiser for the Great Outdoors Foundation.

The Great Outdoors Foundation is partnering with companies to generate dollars for the fund with a goal of reaching $20 million for water quality projects, with a focus on wetland development, which leaders say will enhance recreational opportunities while improving the environment in the communities where their employees live, work and play.

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