Business Record: How ICON Water Trails, Great Outdoors Foundation collaborate to support recreation while tackling water quality issues

Cleaner waterways, updated recreational opportunities and a boost to economic development are a few of the outcomes of a partnership between two statewide organizations. The Great Outdoors Foundation and Iowa Confluence Water Trails are leading an effort to activate water trails and improve conservation efforts throughout the state. Their projects have found success with public-private partnerships, as the groups’ goals overlap with that of business and government interests: attracting and retaining residents.

The two groups work with multiple partners, from Polk County Conservation to the Iowa Department of Natural Resources, to complete the necessary steps in multiple jurisdictions to create improved waterways for pursuits like fishing and kayaking, while protecting and conserving the water in those rivers and creeks.

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